Jessica Cox
11.29.2011
Serious Stuff

Jenks Chamber – Business Over Breakfast

Leadership Lessons from Youtube

Tedford Insurance put on a great talk today at the Jenks Business Over Breakfast.
Jenks Business Over Breakfast



Mike talked about finding what works for you, and shared some great examples of leadership in action.
Worth a few minutes to watch!




Video takeaway: People don’t buy what you do, they buy why you do it.




Video takeaway: Be easy to follow. Leadership is all about your followers.




Video takeaway: Everyone has a story if you take the time to look.

Jessica Cox
11.08.2011
Serious Stuff

Web Design: Images & Text

Close your eyes and think about the word “elephant.”

web-design-images-vs-text-example

What did you see?

A dictionary entry about elephants, or big gray ears and a long trunk?

We experience the world in pictures.

Images pass through our eyes into our retina, where a thin layer containing a few hundred million neurons pass the output to about a million ganglion cells.

web-design-images-vs-text-cheetah

These in turn pass the visual data into the brain, creating a three-dimensional color model (our visual reality).

From the moment we are born, we start processing these images. Before we learn to speak, we can recognize our mother’s face.

web-design-images-vs-text-elephant

Let’s look at the numbers:
Images race through our brains at 90 million bytes per second.
Text creeps along at about 50 bytes per second (James S. Hawkes, 2005).

If you want to keep your website visitors engaged, you need to use both.

WORKS CITED

James S. Hawkes, W. H. (2005). Discovering Statistics. Hawkes Learning Systems.

Happy Halloween with Aqua Vita

I love our creative team.

We can spend long hours banging out a project, then turn around and paint pumpkins dressed up as zombies, witches, time-travelers, fairies and dryads.

It’s a good day.

“My pumpkin is super delicious. Halloween is definitely fun for all ages.”
- Cassie (pumpkin named Claudia)

“I love Halloween. It’s been my favorite holiday for years. I love the costumes, the candy, the pumpkins, the spooky stories… just everything, really.”
- Michelle

“Painting pumpkins is fun!”
- Keren (pumpkin named “the not-so-spooky owl”)

Using Social Media for Business

How do I use Social Media for my business?”

We talked about this with local business owners at the Bixby Chamber Lunch & Learn this Friday.

Big thanks to everyone who came out to see us!
Remember to like Aqua Vita on Facebook!

Obviously you can’t cover everything in one hour. So we’ve gathered the Presentation Slides, Facebook Resources, Time Saving Social Media Tools, & LinkedIn Tutorials here for you to get started using Facebook and LinkedIn for your business.

Have questions? Give us a call anytime: 918.518.6576. Email works too. Have a favorite Social Media Tool you’d like to add? Let us know!


AQUA VITA PRESENTATION

Using Aqua Vita for Business: Bixby Chamber – Social Media Presentation

Using social media for business


FACEBOOK FOR BUSINESS BASICS

Disclaimer: Facebook changes things. All. The. Time. They are probably changing things right now. If any of these break, just let me know and I will update!

Learn 4 main ways to use Facebook for business: Facebook Business Basics

See how other businesses use Facebook: Facebook Business Case Studies

Build your business on Facebook: PDF: Using Facebook for Business

Build your business on Facebook Part 2: PDF: Build-Your-Business-on-Facebook
 

SET UP YOUR PAGE

How to set up a Facebook page: Facebook Page Step by Step

Ready to set up your page? START HERE

Understanding Facebook Stats: Facebook Insights
 

INVITING FANS

How to import emails and invite fans: Build Your Fans with Email

Ready to advertise on Facebook? START HERE
 

WEBSITE INTEGRATION

How to promote your Facebook Page on your Website: Like Box | Like Button

How to add social icons to your website: AddThis Social Icons
 

DEVELOPER NOTES:

How to add a custom tab to your page: Developer Notes to Create Tabs


LinkedIn Resources

Building Your Network: How to import your address book. How To get connected on LinkedIn.

Looking Good: How to edit your profile.

Making Your Company Look Good: Requirements to add/edit company information. How to add a company page.


Social Media Tools

Careful scheduling lets you plan your social media message in advance.

Hootsuite: One of the best scheduling tools for social media. Works with LinkedIn, Twitter, Facebook, Facebook Pages, and more.

Tweetdeck: Great tool for scheduling, managing a large contact list, and joining Twitter #conversations

Sprout Social: Scheduling tool with great tracking tools to help you build your strategy.

Buffer: Drop messages in, and it automatically suggests best open times based on your follower list. Only works with Twitter right now.

Jonathan Cox
10.13.2011
The Nerdery

Take a Hike

I’ve been getting back to my roots recently. Sort of literally.

Fall is finally here, it’s time for blissfully cool weather, and I’ve found myself craving the out-of-doors.

Enter Turkey Mountain, Tulsa’s very own Urban Wilderness.

Turkey Mountain - Tulsa, OK

I know, I know, it sounds cheesy…and sort of cool. But Turkey Mountain is quite the incredible place, these days.

So, David Letterman style, here is a “Top 10″ list of things I like about Turkey Mountain:

  1. It’s a 10-minute drive from where I live.
  2. They’ve just added a new restroom & drinking fountain facilities.
  3. There’s a brand-new parking lot.
  4. There’s a fun little climbing boulder area in the parking lot.
  5. You can ride horses there.
  6. There are local hiking groups you can join, free of charge, if you like group-hiking.
  7. Two words: Night hiking!
  8. It’s a great workout.
  9. It’s free.
  10. One tends to meet interesting folk while hiking.

And of course, it’s 25 miles of gorgeous, scenic woods and hidden ponds. And let me tell you, when you stare at a screen for 8+ hours a day, your brain begins to crave views like this.

Turkey Mountain - Hidden Pond

And of course, this:

Jess at Turkey Mountain

So yeah. Turkey Mountain. My legs are sore. Awesome.

First photo courtesy imarcc. The other two are courtesy my iPhone.