Google Changes and Your Business

From Google Panda updates to Google’s new (again) relationship with Twitter, it’s what you don’t know that might hurt your business. So, let’s get to the good stuff of understanding what you have to do (or not do) to get be highly ranked by Google.


Google Panda + Content

Is your content meaningful and targeted to the audience it benefits? Really? Are you sure? Because that should be the most important goal for marketers longing to be noticed and highly ranked by Google’s mighty search engine. So keep away from spammy content, and Google’s spotlight of recognition will shine your way.

Google + Twitter

It’s true, Twitter has reunited with Google, and it’s all about needing one another. Google gets full access to the Twitter “firehose” of 9,000 odd tweets per second, and Twitter gets to use its natural gift for virality on a much broader global stage. What does this mean for you? Start marketing through Twitter using well-aimed and well-crafted content. It’s about to get awesome.

Google App Indexing

Today, it’s all about mobile. Bottom line? On mobile, search of in-app data just might trump web data. But since the author’s advice to clients is generally to err towards mobile web over apps, this is simply something to keep an eye on.

Need to take your business into the big leagues?

Contact us today!

Give us a call: 918.518.6576

HACK ALERT: Flash Player Update

There’s a hack out there.

And this time it’s attacking a weakness in Adobe Flash Player.

Adobe released an update to Flash on Wednesday. They recommend everyone install the update “within 72 hours.”

So the good news is that the fix is already out there.

*Trumpet fanfare here!*

The bad news is that if you don’t have it you’re still at risk.

*Fanfare dies with a groan*. Continue reading

Designing for Accessibility

Accessibility (aka. universal design, or inclusive design) makes your website a better place for all users. All your users — not just the ones who see, hear, move, and think exactly like you do.


What is Accessibility?

Accessibility measures the degree to which your website to as many people as possible.

We attended Web Sherpa Summit 2015, and got great tips from Laura Kalbag on making your website more accessible.
Continue reading

Jurassic World + Make a Wish

If you haven’t seen Chris Pratt riding a motorcycle with a pack of velociraptors on a 3-story screen, you have an epic movie moment ahead of you.

The Aqua Vita team loves dinosaurs*. Who doesn’t, right? And we’re always looking for ways to have fun doing good in the community. If you’re in Tulsa, grab a friend and head over to the Broken Arrow Warren Theater. You can catch a great movie, AND make the world a brighter place for kids.

How To Help Kids with a Dinosaur

What’s even better than dinosaurs?
Helping sick kids.

What’s the best idea on the planet?
Donate $10 to earn your official Dinosaur Handler Permit, complete with certificate and tiny ‘saurus of your choice. Your donation creates a moment of hope and joy for terminally ill children.

This is quite possibly the most brilliant fundraiser ever.

But the fundraiser lasts till July 2.
So grab your dino before they become extinct!

Music Makes a Difference

If you remember the original Jurassic Park score by John Williams, you remember the soul-stirring moment they first see the dinosaurs in the original park.

What would that moment be without the music?

*Who Doesn’t Love Dinosaurs?

OK, so ALMOST our entire team likes dinosaurs.

Michelle has strong feelings about dinosaurs, but…

“My opinions about dinosaurs involve me STAYING THE HELL AWAY FROM GIANT ANIMALS THAT CAN EAT ME.


– Michelle Pierce, Developer and resident dinosaur.

Why the Warren Theater?

The Warren basically perfected the concept of dinner and a movie. Their idea: why not do both?

Family Friendly Option:

Bring the kids and grab dinner in the Diner before the movie. You can also take your burger, pizza, or sandwich into the theater with you. Brilliant.

Adult Beverages:

Hit the Balcony to kick back a few drinks while watching dinosaurs rampage across Costa Rica. You can also order your favorites from Tulsa’s Marshall Brewing Company, Dead Armadillo, Oklahoma City’s COOP Ale Works and Midwest City’s Roughtail Brewing Company.

Does your brand or website look extinct? We can bring it back to life.

You’ve spent years building a great company with a solid team. Let’s make sure your brand, your website, your sales materials, and everything else measure up to that legacy. And we can have fun along the way.

Contact us today.Give us a call: 918.518.6576