Design + Web + Marketing
Sometimes, social media can seem a little confusing.
Sure, you have the big guys, like Facebook, Twitter, and YouTube, that everybody knows. But what about the new ones that everybody seems to suddenly be talking about, like Foursquare or Pinterest? Where do those fit in?
Well, Douglas Wray posted this picture over at Instagram, which explains social media with donuts.
Yes, this sums it up nicely.
We love comic books.
Epic stories. Heroes struggling to save the world. It’s great motivation for the office:
We featured the The Fatal Attraction arc, the Captain America “Fighting Chance” storyline, Classic Spiderman from the 1980s, and the 30th anniversary of Spiderman.
Uncanny X-Men: Enter the Mutant Called Gambit. The first appearance of Gambit, Storm’s origin story, and the return of the Shadow King.
Zero Hour: Crisis in Time. DC Heroes and villains battle Parallax (former Green Lantern Hal Jordan).
Fantastic video from Ladd Design. His five year old looks at various logos without the names to see what impression she gets from each one.
This video demonstrates how logos provide memorability, but they are not the brand. She associates and remembers logos based on her life experiences so far with these brands.
For the brands she recognizes, she gives distinct examples. For ones she doesn’t recognize, she uses logic to arrive at what the logo is. Those brands are a big part of her life, so this video helps us get a better understanding of branding.
Branding encompasses the entire impact your product/service has on a consumer’s life. Logos are the touchstone they remember best. Great brands are built on great experiences for their customers.
Tedford Insurance put on a great talk today at the Jenks Business Over Breakfast.
Mike talked about finding what works for you, and shared some great examples of leadership in action.
Worth a few minutes to watch!
Video takeaway: People don’t buy what you do, they buy why you do it.
Video takeaway: Be easy to follow. Leadership is all about your followers.
Video takeaway: Everyone has a story if you take the time to look.
Close your eyes and think about the word “elephant.”
What did you see?
A dictionary entry about elephants, or big gray ears and a long trunk?
We experience the world in pictures.
Images pass through our eyes into our retina, where a thin layer containing a few hundred million neurons pass the output to about a million ganglion cells.
These in turn pass the visual data into the brain, creating a three-dimensional color model (our visual reality).
From the moment we are born, we start processing these images. Before we learn to speak, we can recognize our mother’s face.
Let’s look at the numbers:
Images race through our brains at 90 million bytes per second.
Text creeps along at about 50 bytes per second (James S. Hawkes, 2005).
If you want to keep your website visitors engaged, you need to use both.
James S. Hawkes, W. H. (2005). Discovering Statistics. Hawkes Learning Systems.
©2009-2012 Aqua Vita Creative
