15 Apr

How It Feels To Fix Website Problems

At Aqua Vita we work hard to solve website problems for our customers. But sometimes websites can be more than a little frustrating.

When our hard work finally yields success, the joy and dancing begin!

Here is the perfect example of how it feels to fix website problems.

If you need help making your website into what you imagine it can be, let us know today how we can help!

28 Dec

Celebrating 2012 at Andolini’s

Celebrating the New Year at Andolinis
It’s been a very good year, and Andolini’s Pizza is a great place to celebrate working for clients we love.

That’s a big pizza pie.

You’re looking at two of the finest Andolini’s “Purple Label Pizzas.”

The Spring Street starts with NY style pizza sauce, Pecorino Romano, and house-made mozzarella, topped with fresh basil. Cooked to perfect char, we like to add Italian sausage to ours.

The Upper East Side combines Brie and mozzarella cheese with a generous portion of walnuts, topped with Granny Smith apples and a drizzle of honey.

(We started out with the garlic knots and bruschetta. Those disappeared too fast to photograph.)

Say, what’s in this drink?

The “Little Moscow” blends Tito’s vodka, ginger beer, and mint with a squeeze of fresh lime juice.

Holidays are a good time to reflect:

We have a lot of reasons to toast this year. We have improved our process by leaps and bounds, which means we turn out higher quality work, and provide a higher level of customer service.

1) Experience. Since opening our doors, we’ve served more than 110 clients in over 20 industries. Recent projects include food & beverage, ecommerce, industrial, video games, and fitness.

2) Project Management. Basecamp allows us to track projects, communicate with clients, and keep all our files, to-do lists, agendas, and ideas in one place. This keeps everyone on the same page, and clients can check their project status 24/7. No more searching through email for files! We can loop in people to sign off on a design or content piece.

3) Time Tracking. Knowing where we spend our time has been invaluable. Toggl, our time-tracking tool, lets us know exactly how much time we spend on each project. We can create reports by client or by project and drill down to individual tasks.

4) Online Document Signing. Since we work with clients in far-flung places, we love DocuSign virtual signatures for contracts and statements of work. An email, a few clicks, and we’re done. No more faxing documents back and forth!

5) Education. We sharpened our skills this year at the Environments for Humans Content Summit and JavaScript Summit. Our websites load faster, our code is cleaner, and we can interact with users like never before. Content Summit gave us new techniques for profiling a target audience and tailoring websites for humans. We build with a specific user in mind, planning for how that person will use the website.

6) Mobile. We’ve had a lot of fun creating mobile shopping carts, interactive galleries, and mobile websites for clients who want to stay ahead of the adoption curve. Touch screens create a completely different environment, and we now design for fingers instead of mice.

7) Ecommerce. We’ve developed new technologies to integrate shopping carts into a variety of sites. For the holidays, we brought on some intense retail marketing integration: PPC, email, Facebook, Pinterest, and SEO all working together. That included website optimization from the ground up: from first click to final purchase.

8) Cash-operated. Still debt-free, even after upgrading our equipment and software! We have savings categories for education and technology, as well as a cash cushion. That means lower overhead, better training for our staff, and a solid future for all of us.

Looking forward to the new year.

04 Dec

AV Custom Embroidered Shirts!

We do so many things for our clients, it’s fun to do project for ourselves for a change!

How does the embroidery process work?

Before you begin a project, most embroidery shops charge a setup fee to “digitize” your logo. This fee is usually based on the number of stitches required to create your logo.

Once this digitizing process is complete, they can turn out as many items as you want with that logo on it: polos, t-shirts, bags, caps, jackets, aprons, etc.

What is stitch count?

Stitch count is the number of stitches required to embroider your logo or custom embroidery design.

In our case, this design took about 6,000 stitches. Larger, more complex designs will typically require a higher stitch count.

Logo Embroidery Stitching

Estimating Logo Embroidery Stitch Count

1 solid square inch of embroidery equals roughly 2 thousand stitches, or 125 stitches for every 1/4 inch.

Do you have a straight line under your logo? This typically adds an additional 200 extra stitches per inch. Do you have drop shadows in your logo? This adds about 200 extra stitches per inch.

Things like fabric type, color, or intricacies of your logo design can also affect stitch count.

Need your own custom apparel?

Call us today: (918) 518-5907

25 Sep

Design + Technology: Circuit Mandalas

Check out the inspired work by Leonardo Ulian (@ulianleonardo). Italian-born, London-based artist creates art from radio and computer components.

We believe the technology behind the curtain deserves the same artistic appreciation as the front-end design. Website and graphic design combines function and beauty to create excitement, entertainment, and action.

“Technology should enable magic, not kill it.”

— Shilo Shiv Suleman

In an interview with Colossal, Ulian explains: “With the Technological Mandala series I combined the suggestive and spiritual meaning of the Indian Mandalas with something that has been perceived as far from that sphere of influence, technology.

“I wanted to show what has been hidden from the eyes of the consumer, representing electronic circuits as extraordinary objects where the perfection of the design can become almost something ethereal.”

“Form and function aren’t separate items. If we believe that style somehow exists independent of functionality, that we can treat aesthetics and function as two separate pieces, then we ignore the evidence that beauty is much more than decoration.”

– Stephen P. Anderson

“He who seeks truth shall find beauty. He who seeks beauty shall find vanity. He who seeks order shall find gratification. He who seeks gratification shall be disappointed.

“He who considers himself the servant of his fellow beings shall find the joy of self-expression. He who seeks self-expression shall fall into the pit of arrogance.”

— Moshe Safdie

Questions? Comments?

Call us today: (918) 518-5907

Photography courtesy Gigi Giannella (via lustik). Artwork by Leonardo Ulian.

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