Google Penguin
Penguin is coming.

Google is always working on new ways to take over the world make our web-surfing experience better.

To do this, they research, reorganize, and update their methods for determining which website is best. They do this with fancy bits of code they call “algorithm updates.”

They like to name these search updates after friendly animals like “Panda” or “Penguin,” instead of more accurate names like “Piranha” or “T-Rex.”

Google is getting smarter. That’s a good thing. Just make sure you’re ready.
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