For those of you who like to tweak AdWords for best performance and lowest cost, pay attention.
Practical ecommerce interviewed Kathy Seigler, CEO and president of Ecommerce Superstores, a Bowling Green, Ky.-based online retail brand with six niche online shops. Seigler started her retail business on eBay in 2006. She had no background in ecommerce, having worked previously as a neuropsychologist. After about 6 months of selling on eBay, she identified a marketplace niche for laptop bags and launched CoolComputerBags.com in late 2007. In 2010, CoolComputerBags.com recorded gross revenues of roughly $815,000.
The clock is ticking to March 11th, 2011 when Facebook will no longer allow the creation of new FBML custom tabs/apps. New users will need to switch to iFrames where you basically create your own app and host your own media that’s used to customize any pages.
Fantastic! More customization options! Dynamic updates! Flying cars! Anything is possible.
Traditional publishing industry finally awakes from the long dream? They’re planning to shake things up for Google & MSN/Yahoo! advertising. Website Magazine added The New York Times Co., Hearst, Tribune and Gannett to the list of big publishers looking to push ad networks to the fringe. Over the weekend, these companies thumbed their nose at … Continue reading Death of the Ad Network?
2010 Mobile Web Progress Study by dotMobi confirms continued explosion of mobile-friendly content. Have you seen how many cell phones are out there these days? Recent mobile website growth worldwide makes the early desktop Web expansion look like a short-range missile compared to the atomic bomb. In 2008, the study showed 150,000 mobile-ready websites. In … Continue reading 2010 Mobile Website Progress Study – 2000 Percent Growth
Want the inside scoop on Google’s most closely-guarded search engine secrets? Would you like to know what really works to boost your search engine rankings? Why not ask Google? Straight form the Google Developer Vault: Google’s Search Engine Optimization Starter Guide Let’s see what’s inside: SEO Basics Create unique, accurate page titles Make use of … Continue reading Google SEO Secrets