At first glance, PDF attachments look like the best way to send out your email newsletter. You create your PDF, attach it to your email, and blast it out to your contacts. What could be easier?
It might sound easy, but is it really effective?
If you only send a PDF attachment to your list, you’ve [...]
Five Reasons PDF Email Newsletters Don’t Work
By: Jessica Cox | December 1st, 2009
Tags: email, marketing, PDF
Posted in: Marketing Alchemy
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