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Google Launches Social Search

By: Jessica Cox | October 28th, 2009

It’s long been said that success in business depends on who you know. Now, success on the search engine results pages will also depend on who you know, now that Google has launched its Social Search product into its experimental Google Labs.

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Tags: business strategy, customers, marketing, rankings, reputation, social media
Posted in: Marketing Alchemy

Do You Just Work Here?

By: Michelle Pierce | August 12th, 2009

Seth Godin had an excellent blog post recently about passing the buck.
How many times have you said, “I just work here”?
I was in a sorority in college, and one of the things that always baffled me were the rules we had. If you were wearing your sorority letters, you couldn’t smoke or drink. If you [...]

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Tags: customers, marketing, reputation
Posted in: Naked Writing

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