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Jessica Cox

How To Use Social Media Management Tools – 5 Tips

Get more done in less time with 5 social media management tools and tips.

Twitter eating up your time? Facebook filling up your schedule? Losing track of time on LinkedIn? You’re not alone. Time management is one of the top challenges for serious online networkers.

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Posted in: Marketing Alchemy

Michelle Pierce

Four Unbreakable Social Media Rules

1. Thou shalt be active.

In social media, you have to establish yourself as part of the community. Don’t just set up an account, make a couple of status updates or send a couple of tweets, and then decide that it’s not working. Social media marketing is not a magic bullet (nothing is). It takes time, and the most popular people online have been doing it for years.

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Posted in: Naked Writing

Jessica Cox

Social Media Showdown: Twitter vs. Facebook vs. Email

E-mail continues to dominate emerging social channels such as Twitter and Facebook. E-mail remains the favorite way to share information with colleagues and friends, according to the latest social media study by ShareThis, a popular social content sharing widget.

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Posted in: Marketing Alchemy

Jessica Cox

Social Media Marketing: What’s the Big Deal?

Five years ago, announcing “I’m on Twitter” might mean trying a new anti-depressant. Today, Fortune 500 companies are releasing “tweet” policy guides, while CEOs create v-blogs and podcasts…

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Posted in: Marketing Alchemy

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