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		<title>Leveraging Word-of-Mouth in the Digital Age</title>
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		<pubDate>Fri, 19 Feb 2010 18:00:54 +0000</pubDate>
		<dc:creator>Jessica Cox</dc:creator>
				<category><![CDATA[Marketing Alchemy]]></category>
		<category><![CDATA[business]]></category>
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		<category><![CDATA[local marketing]]></category>
		<category><![CDATA[marketing]]></category>
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		<category><![CDATA[word-of-mouth]]></category>

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		<description><![CDATA[Is word-of-mouth crucial to your business? Find out how the Internet is changing the playing field, and what you can do to come out on top.]]></description>
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