After signing a deal with Twitter last week to display Tweets in search results, Google launched another surprise experiment in Google Labs: Social Search. It’s long been said that success in business depends on who you know. Now, success on the search engine...
Imagine someone is on the fence about working with you. They know you by reputation, but they haven’t had the personal experience of doing business with you. These are troubled times. No one can afford to waste money, and no one wants to make a mistake. And with...
For businesses on the brink of a major web design (or website redesign), managing the changes alone can be a daunting task. Where do we start? What needs to change and what do we keep? Where do we go from here? How do we keep our sanity? For those navigating into...
7 Marketing Lessons from Star Trek Celebrating the recent Star Trek movie, we’re sharing marketing wisdom from around the universe. Find out how to apply the wisdom of Starfleet to your business and marketing efforts. An Outdated Website is the New Red Shirt...
Is your website a credit to your business or a liability? You may not have spinning GIFs or visible hit counters, but somewhere along the line, your website design might have fallen behind the times. No matter what industry you serve, your prospects will research...
What secret dreams motivate your customers? What questions haunt them into the night? In the rush of the workday grind, it can be easy to forget the fundamental truths that guide your client’s decisions. Yet businesses ignore them at their peril. Drawing out...