Business Strategy, Marketing, Personal Growth
Or: “How To Not Get Your Ass Kicked By The Recession (Much.)”The first time I wrote about recession marketing was in 2008, right at the start of the Great Recession. Two months after I wrote that piece, I found myself starting a new business: Aqua Vita! In our off... 
Business Strategy, Personal Growth
Jumpstart your income, your life, your relationships and your success with this powerful book. At Aqua Vita, we have a tradition of ongoing personal growth called “Wisdom Wednesday.” This go-around, we tackled The Compound Effect. Every week, we’d read a chapter,... 
Business Strategy, Personal Growth
What a year! Right? Who feels like they’ve gone twelve rounds with Mike Tyson this year? Well, I’ve got good news for you: If you’re reading this, there’s a strong possibility that you’re going to make it through this in good fashion. Why? Because you’re searching... 
Business Strategy, Personal Growth
When we first launched Aqua Vita, we had very few systems or processes in place. One of my professors in college used to call the launch phase of a business the “shoe box” phase. All your receipts, paperwork, and so on go into a shoe box…and that’s it. That’s your... 
Business Strategy, Personal Growth
It’s been a wonderful 10th year here at Aqua Vita, for many reasons. Taking Stock of 2019 Sales: This has been a record sales year for us, with an increase in gross sales of 29%. Tech Upgrades: We’ve upgraded our technology across the board: New computers, new cameras...
