Here’s to Steve Jobs, CEO and co-founder of Apple Computer and of Pixar Animation Studios.

Steve Jobs Quotes

“Being the richest man in the cemetery doesn’t matter to me. Going to bed at night saying we’ve done something wonderful… that’s what matters to me.


Most people make the mistake of thinking design is what it looks like.

“People think it’s this veneer, that the designers are handed this box and told, ‘Make it look good!’ That’s not what we think design is. It’s not just what it looks like and feels like…”

Design is how it works.


“Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma — which is living with the results of other people’s thinking.”

Don’t let the noise of others’ opinions drown out your own inner voice.

“And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.”

Stay hungry. Stay foolish.


On Technology: “It takes these very simple-minded instructions—‘Go fetch a number, add it to this number, put the result there, perceive if it’s greater than this other number’––but executes them at a rate of, let’s say, 1,000,000 per second. At 1,000,000 per second, the results appear to be magic.”


Things don’t have to change the world to be important.


(more Steve Jobs Quotes)

Aqua Vita Remembers Steve Jobs

He was a struggler.

– Jonathan Cox

“He was most definitely an innovator. He revolutionized the way we look at things and interact with technology.”

– Michelle Pierce

He rocks my socks off. I’m heartbroken that he’s gone.

– Cassie Imel

“He made technology beautiful and easy for everyone to use. His imagination was a gift to the world.”

– Jessica Cox

He was the ‘ambassador between androids and humans.’

– Joshua Lee (NPR)

(thanks Josh Driskel for great WSJ quote!)