Take Care of Yourself: It’s Important to Play

by | Sep 29, 2020

At Aqua Vita, we try to make time to play.

That can be incredibly difficult in these busy, stressful times, but it’s all the more important.

In a time when we’re surrounded by negative news and negative voices, it’s essential to unwind and just be creative.

This is an animation experiment with our new Aqua Vita logo by team member Caleb Guerrero. Was it for a specific campaign or video? Nope. But that’s not the point.

The point is that Caleb set out to explore and create with our new brand, and in the process, he experimented with new techniques and technology. Now, he owns those techniques and brings them into his work.

And as he adopts that philosophy of growth and playfulness, he’s more relaxed and confident on and off the clock.

THAT’S how you move forward in times of adversity.