The Strategy

Gold Standard Honey is a purveyor of delicious local honey in Oklahoma and Arkansas. What makes it unique is that every batch of honey is sent off for testing to reveal the exact makeup of pollens in the honey.

Aqua Vita Creative has been working with Gold Standard since 2013 to provide a variety of design and marketing services to a growing brand, including:

• Web Design
• Branding
• Video Production
• Graphic Design

The Execution

With our help, Gold Standard Honey has grown to be in numerous stores throughout Oklahoma and Arkansas, including Reasor’s, Sam’s Club, Harps, Natural Grocers, Akin’s, and The Fresh Market.

We regularly update the Gold Standard Honey logo with different colors to reflect the different regions the honey comes from. We also rebuilt the Gold Standard Honey website in a visual editor that makes it much easier to update how the site looks on the front end.

We interviewed owner George Brining and went on location to shoot a sizzle reel to showcase the honey.