Facebook Lead Ads: Resources & Guides

Facebook Lead Ads: Resources & Guides

Update (2016.4.15): Added a new resource link. All of us who spend money on Facebook ads want to get the best ROI for each click, tap, view, or engagement we pay for. To that end, Facebook has created a useful tool for those of us who measure success in leads....

AdWords Tips & Tricks: Position Preference Ending Soon!

For those of you who like to tweak AdWords for best performance and lowest cost, pay attention. Change is in the wind for one of my favorite AdWords features, position preference. What is position preference? As you know, AdWords allows you to bid for ad placement in...

Death of the Ad Network?

Traditional publishing industry finally awakes from the long dream? They’re planning to shake things up for Google & MSN/Yahoo! advertising. Website Magazine added The New York Times Co., Hearst, Tribune and Gannett to the list of big publishers looking to...

Online Marketing: Google Adding Click to Call in Mobile Ads

The wildly successful PPC giant Google AdWords unveils yet another addition to their arsenal of online advertising options. In Google’s words: We’re pleased to announce that beginning in January, your location-specific business phone number will display...