Google Launches Social Search

After signing a deal with Twitter last week to display Tweets in search results, Google launched another surprise experiment in Google Labs: Social Search. It’s long been said that success in business depends on who you know. Now, success on the search engine...

Heating up Your Sales Cycle with the Element of Fire

Imagine someone is on the fence about working with you. They know you by reputation, but they haven’t had the personal experience of doing business with you. These are troubled times. No one can afford to waste money, and no one wants to make a mistake. And with...

The Cuervo Jones Rules of Marketing

(Warning: potentially offensive language within) “Two hoops, full court, ten-second shot clock. Miss a shot, you get shot. Shot clock buzzer goes off before you shoot, you get shot. Two points for a basket, no three-point bullshit. All you gotta do is get ten...

What Would Kirk Do?

7 Marketing Lessons from Star Trek Celebrating the recent Star Trek movie, we’re sharing marketing wisdom from around the universe. Find out how to apply the wisdom of Starfleet to your business and marketing efforts. An Outdated Website is the New Red Shirt...